Television Broadcasts Limited (“TVB”) (HKEX stock code: 00511) is one of the world’s largest commercial Chinese programme producers. Headquartered in Hong Kong, TVB is one of the few broadcasters in the world that operates a vertically integrated business model encompassing content creation, broadcasting and distribution. Since 2016, TVB has begun its optimisation journey from a traditional media to a major digital player. It aspires to become a world-class media organisation with extensive digital and direct-to-customer capabilities, amplifying its long tradition to entertain, inform and enrich audiences.

TVB employs approximately 3,500 staff including over 500 artistes, in Hong Kong and overseas. With its strong production capacity and audience influence, TVB operates a terrestrial TV broadcasting platform as well as video streaming services, myTV SUPER and TVB Anywhere, social media platform and e-commerce platform Neigbuy.

As a key player in broadcasting sector, TVB’s strong viewership fosters close engagements with audience in its home market, reaching out to 5.1 million in-home viewers in Hong Kong every week and its ratings maintain a 79% audience share against all channels. We also maintained our substantial lead in the market with over 80% audience share in both young audience group and high-income group viewership. To cater to the audience’s changing viewing habits, TVB launched video streaming service, myTV SUPER, in 2016. This streaming platform is one of the leading players in Hong Kong and has over 10.5 million registered users.

Mainland China represents the largest and the most significant growth market for TVB. TVB earns revenue from major video platforms in mainland China (such as Youku, Migu and Tencent Video) through drama co-production, and licensing of our simulcast and library dramas and other contents. In addition, TVB operates its own direct-to-consumer digital media business under the Mai Dui Dui umbrella. This comprises a video streaming service, which offers a range of TVB and acquired contents to mainland Chinese viewers, and a multi-channel network business built around social media accounts we operate for TVB and for our artistes on platforms such as Douyin, Kuaishou, Xiaohongshu, Sina Weibo and Wechat Channels. The total number of followers for TVB-related accounts on social media platforms in mainland China has reached 181 million. Early in 2023, TVB entered into a partnership with mainland e-Commerce giant Taobao for our artistes to host regular livestream commerce broadcasts through “TVB Top Sales” official account on the platform. In addition, TVB’s Jade and Pearl channels are carried in the cable networks in the Guangdong province, which attract substantial viewership in cities of the Greater Bay Area.   

Beyond Hong Kong and mainland China, TVB possesses an extensive overseas distribution network. It reaches out to the global Chinese communities through content licensing to pay TV platforms of Malaysia, Singapore, the USA, Canada, Vietnam and so on. There are 14.9 million viewers subscribe to our channels on TVB Anywhere, on YouTube, or through various social media platforms around the world.